Heaven & Earth, Authentic Teahouse
Chinese New Year 2020 Campaign

Packaging, Social

Coca Cola Singapore approached us in 2019 to create a Chinese New Year packaging for two of their brands, Heaven & Earth and Authentic Teahouse. The campaign lived in-store and on social media. It celebrated inter-generational giving and used the phrase ‘茶到福到’ means ‘when tea is drunk, blessings arrive’.